In the U.S. we often think that more = better. If something isn’t working, just try harder and do more. Massage is just one aspect of life where we see this mindset at play, with the common belief that the only way to relieve pain and tension is through a “deep tissue” massage. Of course most people want to release deep-seated tension, but pain and tension can be complex, stemming from ingrained habits and postures that may date back many years for an individual.